Branding Manager, Dubai Ports (DP) World UAE

Dubai Ports (DP) World presently has a job opening for suitably qualified candidate for the position of a Branding Manager. The selected candidate will be responsible to develop DPW branding and marketing strategies. This job was posted by DP World on 26 October 2023 and is now open for all desirous applicants.

Job Purpose of A Branding Manager

Develop and implement branding and marketing strategies to enhance the image and recognition of DPW across the region and globe.

Job Duties of A Branding Manager

• Implement Global Brand Strategy, values, and narrative for external and internal communication and align with corporate strategy and values.
• Ensure regional brand strategy alignment with global using brand toolkits, brand guidelines, design assets.
• Educate and communicate Brand strategy, story and values to internal employees.
• Lead the brand team and external agencies in governing brand from strategic, design, conceptual and execution perspective.
• Lead the development of sub brands / rebranding for GCC BU’s.
• Regional implementation of global brand campaign.
• Development and implementation of digital & non digital brand awareness campaigns for BUs.
• ATL, BTL, TTL advertising and promotions.
• Drive brand content creation and marketing.
• Devise experiences and activations for all business units (wayfinding, initiative based activations, experiential branding).

Qualification & Experience?

• Bachelor’s degree in marketing or a related field.
• 2-3 years of experience in same role.

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