Assistant Marketing Manager Jumeriah Beach Hotel

An exciting opportunity has been announced for the job role of Assistant Marketing Manager by Jumeirah Beach Hotel. The company published this job on December 13, 2023 and open to receive application.

Responsibilities of Assistant Marketing Manager

• Work closely with the Marketing Manager in implementing short- and long-term resort strategies and multi-channel marketing initiatives that align with the Sales & Marketing Department’s annual revenue goals.
• Provide full support to the Marketing Manager to deliver all Rooms, Spa and C&I campaigns and projects for Jumeirah Beach Hotel. Establish campaign KPIs for success and maximise ROI.
• Together with the Digital Marketing Manager and Media Buying Agency to plan and launch advertising campaigns for local and international.
• Manage creative development for advertising media campaigns and effective delivery of ads per the media plan.
• Ensure campaign and project expenses are within set budgets.
• Monitor campaign performance with agencies and proactively suggest ways to optimise.
• Support the PR & Communications Manager on content requirements for social media support when required.
• Ensure Jumeirah Beach Hotel website content is up-to-date and aligned with the established web content standards.
• Maintain up-to-date hotel assets on Jumeirah Brand Hub (online library).

What You’ll Do More?

• Manage relationships with different types of agencies and suppliers. Source new suppliers as required adhering to the procurement process.
• Work closely with Revenue, Spa and C&I to communicate all offers accurately.
• Ensure that Public Relations and Communications teams are involved in marketing campaigns, where applicable, to maximise audience and reach.
• Ensure all collaterals and marketing materials comply with Jumeirah brand standards, including VSG, LSG and PSG.
• Provide the required marketing support to the different departments within the Dubai team including Corporate, GCC, Leisure and Groups Sales.
• Execute photography-related projects and arrange video/photo shoots in adherence to brand Photography & Videography Style Guidelines.
• Maintain an artwork archive within the designated location.
• Ongoing competitor reviews and checks to identify special offers and activities done by the hotels in the competitive set.
• Support the Marketing Manager on the day-to-day operations and in driving different marketing activities while maximising ROI.
• Ensure that projects and campaigns are delivered at a high standard, aligned with brand guidelines, and within set budget and deadline frameworks.
• Mentor direct reports and provide support for their professional growth.

Requirements of Assistant Marketing Manager

The requirements of Assistant Marketing Manager are as under:

• Professional Certificate, Diploma, Bachelor’s Degree or Professional Degree in Marketing / Advertising / Media.
• Min 2 – 4 years marketing experience with luxury or hospitality brands.
• Proven experience in delivering integrated campaigns.

Skills and Knowledge Desired

• A proven understanding of the luxury segment/guest.
• Sound knowledge of drafting creative briefs, campaign development, implementation, and measurement.
• Strong attention to detail and an ability to deliver high-quality marketing materials in alignment with brand standards.
• Strong technical understanding of photography and rich media.
• Outstanding English, written and verbal.
• Strong communication and presentation skills.
• Strong project management skills.
• Ability to work under pressure and against tight deadlines.
• Ability to work as a team player in a high performance team.
• Strong proficiency in Microsoft Office.

Assistant Marketing Manager, Jumeirah Beach Hotel UAE

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