Trade Marketing Manager Al Futtaim Automotive

Al Futtaim Group is seeking a highly qualified and experienced Trade Marketing Manager who will be responsible for promoting the adoption of new energy vehicles demands special efforts in addressing customers uncertainties, while improving customer education on the new technologies, costs and benefits. Eliminating these barriers is key to achieve UAE’s commitment to ambitious, yet achievable, sustainable transportation targets. The Trade Marketing Manager is responsible to enhance in-store sales conversion, developing the showroom customer centric activities through the creation of a coherent Marketing Calendar planning and executing weekly showroom events by managing suppliers and respective teams involved. This is a mid level full time role. The salary for this role ranges from 12000 AED to 22000 AED, which may be slightly negotiatable during the interview.

Duties of Trade Marketing Manager

• Boosting our sales ambitions, this resource will sparkle and energize our traditional showroom ambiance to a lively and delightful BYD brand experience.
• A knowledgeable and strategic resource will develop and create a special MarkCalendar.
• Customer Footfall Traffic accountable to lead customers to their showroom, with appealing events catered to their needs, they will provide great customer traffic by targeting the right audience and through the right channels.
• A hands-on team player, will take the accountability to execute and oversee the events, which will enable their showroom staff to focus on providing best in class customer service.
• Engage with potential partners to improve the brand visibility.
• Reporting as part of the learning process, regular reports shall be created, highlighting KPI achievements and activities from competitors.
• AFEMC believes in the power of evolving.
• Providing amazing customer experience  is a must, but it also needs boundaries when it comes to spending.
• A responsible resource needs to carefully manage all related costs within the expectations.
• The Trade Marketing Manager will act as a key role to enhancing the path to purchase for customers, through promoting a joyful and interactive experience at their showrooms.
• This role will work in a fast-paced environment and collaborate with internal departments by experimenting and bringing new solutions to meet their customer needs and pain points.

Requirements for Role of Trade Marketing Manager

• Bachelors Degree in Marketing, Business Administration or a related field.
• 3 years’ experience in Sales and Trade Marketing.
• Automotive experience with Dealership events and sales campaigns.
• Proven track record of developing and organizing dealership events.
• Experience with matrix environment and coordinating different stakeholders.

Skills Desired

• Sales driven mindset.
• High energy profile to run events with sales staff, dealing directly with customers.
• Accountability to make successful events to promote dealership traffic and drive sales target achievement.
• Microsoft Office package (PowerPoint, Excel, Word).
• Budget management experience.
• Proficient in English.

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Tagged as: Marketing Manager