Social Media Manager Advertising Industry Dubai

Advertising industry is seeking a talented Social Media Manager to lead their social media strategy and drive engagement, growth, and brand awareness across various platforms. If you thrive in a fast paced environment and enjoy crafting compelling content, building communities, and analyzing data to optimize performance, this role offers an exciting opportunity for you to make a meaningful impact and shape their brand’s online presence.

Responsibilities of Social Media Manager

• Develop and execute comprehensive social media strategies to enhance brand visibility, drive engagement, and achieve marketing objectives across multiple platforms.
• Create and curate engaging content, including text posts, images, videos, and interactive elements, that resonates with target audiences and aligns with brand voice, messaging, and values.
• Manage social media calendars, scheduling posts, monitoring activity, and responding to comments, messages, and inquiries in a timely and professional manner.
• Implement paid social advertising campaigns, including budget allocation, targeting, ad creative development, and performance tracking.
• Monitor social media trends, best practices, and platform updates, staying informed about emerging technologies and opportunities to innovate and optimize social media efforts.
• Analyze social media performance metrics, track key performance indicators (KPIs), and generate reports to assess campaign effectiveness, identify trends, and inform future strategies.
• Foster relationships with influencers, brand advocates, and community members, leveraging partnerships and user generated content to amplify brand reach and engagement.
• Stay abreast of industry regulations, privacy policies, and ethical guidelines related to social media marketing.
• Ensuring compliance and ethical conduct in all social media activities.

Requirements of Social Media Manager

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
• Relevant certifications in social media marketing are a plus.
• Proven experience of 1-2 years as a social media manager or digital marketing specialist.

Skills and Knowledge Desired

• Strong understanding of social media platforms, algorithms, and best practices.
• Excellent written and verbal communication skills, with the ability to craft compelling messaging and engage audiences across different channels and platforms.
• Proficiency in social media management tools, analytics platforms, and advertising platforms, such as Buffer, Google Analytics, and Facebook Ads Manager.
• Creative thinking and problem solving abilities, with a passion for storytelling and visual communication.
• Strong analytical skills, with the ability to interpret data, draw insights, and make data driven decisions to optimize performance.
• Ability to manage multiple projects and priorities in a fast paced environment, with a high level of organization.
• Attention to detail, and time management skills.
• Collaborative mindset and ability to work effectively in cross functional teams, building relationships and driving consensus to achieve shared goals.

Benefits

• Competitive salary and performance based bonuses.
• Comprehensive benefits package, including health insurance and retirement plans.
• Flexible work arrangements and remote work options.
• Opportunities for professional development and career advancement.
• Creative and collaborative work environment.

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