Chalhoub Group
Chalhoub Group presently has a job opening for suitably qualified and experienced candidate for position of a Senior Marketing Manager in Beauty in Unit GS, 075, Financial Center Rd, Downtown Dubai, Dubai, UAE. This is a Senior level full time job. And salary can range between 15000-30000 AED/month.
Responsibilities of Senior Marketing Manager
- E-commerce: Develop the ecommerce strategy.
- Monitor local digital trends and customer behavior.
- Lead the account management for e-com accounts.
- Set tailored marketing activity plan by market by account.
- Set sales objectives for each e-com account by value and quantity.
- Consistently work with Influencers to promote novelties and promotions.
- Create monthly sell-in & sell-out report.
- Manage the accounts P&L, marketing budget and ROI.
- Digital Marketing: Build & maintain the digital strategy for the Middle East and Pan India (CRM, Performance, Influencer and Acquisition).
- Drive the roll-out of the strategy and ensure consistent and on-brand execution.
- Define & maintain the influencer strategy by brand by market.
- Identify and build strong partnerships with influencers.
- Measure and report performance of all digital marketing actions and assess against goals (ROI, CPO, CPC).
- Evaluating data to identify trends and opportunities across the digital market.
- Marketing Strategy: Develop and execution of the marketing omnichannel strategies for Middle East, India DM & TR.
- Handling digital, PR, influencers, CRM and trade marketing.
- Review novelties, forecasts and marketing needs and trends.
- Align and report to global stakeholders and share best practices.
- Commercial: Set e retailers yearly strategy, targets, and plans.
- Set distributors yearly strategy, targets, and plans.
- Ensure the quality of strategy implementation with retailers and distributors.
- Negotiate margin, promotions, and A&P.
- Stock Management: Decide on novelties forecast, relevancy, quantity.
- Responsible for sales forecast for each country and account.
- Monitoring sales performance vs forecast
- Working closely with supply chain
- Retail Management: Manage distributor and retailer relationship.
- Develop marketing strategy and animation calendar.
- Align with global visual merchandising team to create and execute units, podiums and launches.
- Responsible for BA training and educational needs
- Weekly follow ups on plans, sales, and target.
Requirements for Role of Senior Marketing Manager
- Bachelor’s Degree in Marketing, Business Administration, Communications, or a related field.
- At least 7 years of experience, preference for a Beauty, Luxury or Retail industry
- Regional experience is a must.
Skills And Knowledge Desired
Arabic or French is a plus.
Shop Supervisor L’Occitane Chalhoub Group Abu Dhabi