Senior Associate Content & Editorial at Chalhoub Group will shapes and maintains the brand’s editorial voice, ensuring consistency and innovation across all platforms. They drive high-quality content creation and strategic messaging while collaborating with UX/UI teams to enhance brand storytelling. This is a Senior level full time job. And salary can range between 8000-17000 AED/month.

Responsibilities of Senior Associate Content & Editorial

• Act as the guardian of the brand’s tone of voice across homepage, digital platforms, and CRM.
• Generate commercial copy for Men’s, Women’s, Kids.
• Develop consistent and relevant tone of voice content for the brand website, all digital/social platforms, and retail activations.
• Brand tone of voice development; create, implement and oversee the brand’s tone of voice and ‘Copy Style Guide’ for all content and eCommerce.
• Create & manage written web and key social media content whilst aligning it with the brand calendar.
• Oversee layout, copy, and tone of voice for all UX/UI across digital platforms.
• Oversee the look and feel/tone of voice of all Product Display Pages, Development and Format in Collaboration with UX/UI team and Studio.
• Content and editorial ideation, production management and uploads.
• Develop and deploy campaign messaging, including seasonal and private label launches to translate into ads.
• Drive the copy strategy along with Manager of Content Operations on Private Label and Brand storytelling.
• Oversee ideation, production, and uploads of editorial content.
• Align tone of voice with brand partnerships, merchandising in-store and online; ensuring a 360 look and feel of brand.
• Work on key brand decks and external meeting presentations.
• Proofread, edit, and improve all stories and copy.
• Support in driving the globalization of the brand tone of voice.
• Ensure to stay updated and recommend content based on global trends, commerciality and innovation.

Requirements for Role of Senior Associate Content & Editorial

• Bachelor’s Degree in journalism, communications, marketing, English, or a related field.
• 2+ years of experience in content creation, editorial roles, or related fields.

Skills And Knowledge Desired

• Content Strategy & Planning .
• Content Development .
• Brand Tone of Voice Management.
• Exceptional Copywriting & Editing .
• Outstanding Storytelling.
• Effective Presentation Creator.
• Search Engine Optimization .
• Strong understanding of fashion, luxury, eCommerce and Retail .

Copywriter Marketing Chalhoub Group Dubai