Retail Brand Marketing Manager GMG UAE

  • Full time
  • Dubai, UAE
  • Posted 5 months ago
  • 10000-25000 AED / Month
  • This position has been filled

GMG presently has a job opening for suitably qualified and experienced candidate for position of a Retail Brand Marketing Manager in Dubai. Candidate will be responsible for developing and executing marketing strategies that resonate with target audiences, drive sales, and build brand loyalty. Candidates desirous for this role should submit their resume to begin with the application process.

Responsibilities of Retail Brand Marketing Manager

  • Develop and execute comprehensive brand strategies aligned with overall business objectives.
  • Drive the development and launch of new products, considering market trends and consumer preferences in the food sector.
  • Plan and implement retail marketing campaigns and promotions to increase foot traffic and drive sales.
  • Collaborate with the marketing team to create engaging in-store displays and promotional materials.
  • Conduct market research to identify opportunities for product positioning and pricing strategies.
  • Analyze competitor products and pricing to ensure the competitiveness of food offerings.
  • Work closely with cross-functional teams to enhance the overall customer experience within retail outlets.
  • Implement initiatives to improve customer satisfaction, loyalty and repeat business.
  • Collaborate with the supply chain and inventory management teams to ensure.
  • Monitor and analyze inventory performance to minimize waste and maximize profitability.
  • Establish and maintain strong relationships with food suppliers to ensure a consistent and high-quality product assortment.
  • Utilize data analytics to measure the effectiveness of brand strategies and promotional activities.
  • Prepare regular reports on key performance indicators and provide insights for continuous improvement.
  • Develop and manage budgets for retail branding and promotional activities.
  • Ensure efficient use of resources while achieving desired business outcomes.

Requirements for Role of Retail Brand Marketing Manager

  • Bachelor’s degree in marketing, Business, or in a related field.
  • 2+ years experience in retail marketing, with a focus on brand management.

Skills And Knowledge Desired

  • Proven track record of successfully developing and implementing retail marketing strategies.
  • Strong verbal and written communication skills to articulate marketing plans, present findings and effectively communicate with internal and external stakeholders.

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