Offline Brand Manager YSL Loreal Dubai

Offline Brand Manager YSL at Loreal in 3 Galleries Rd, Mina Jebel Ali, Jabal Ali Industrial Second, Dubai, UAE will ensure the local retail implementation of the Brand plan, from launch plan execution to retailer differentiation and animation plan. Candidate will be the voice of the brand in the country, the voice of the country in my brand flower and the face of the brand in front of retailers. This is a Senior level full time job. And salary can range between 10000-25000 AED/month.

Responsibilities of Offline Brand Manager

• Lead the orchestration of marketing campaign at retailer level, following the Brand plan & 360 (in close collaboration with other team members)
• Work with KAMs to adapt the Brand Trade Plan to retailer.
• Forecasts & follow-up of all POSM elements for the brand.
• Present brand and trade initiatives to distributors.
• Manage and own local PPP budget for the responsible lines.
• Create local planograms based on guidelines & retailers.
• Ensure perfect image of the brand offline by sharing guidelines &tools to distributor: planogram, visuals, videos, testers, posm.
• Ensure correct allocation of promo testers by country.
• Develop and Implement animations: pop-up, podiums, FSS events in line with guidelines, Trade plan & marketing plan.
• Produce local posm elements if needed.
• Main leader of FSS in collaboration with KAM & distributor.
• Support in sales and trade meetings.
• Responsible of the trade plan.

Requirements for Role of Offline Brand Manager

• Bachelor’s degree in marketing, business administration, fashion management, or a related field.
• 2+ years experience in marketing roles, particularly in brand management.

Skills And Knowledge Desired

• Brand DNA.
• How to build visual and impactful animations.
• Consumer and customers habits & language.
• Supplier relationship management.

Public Relations Graduate Trainee Loreal Dubai

Tagged as: Brand Manager