Marketing Executive Al Tayer Group Dubai

Al Tayer Group is currently looking for a Marketing Executive who will be  responsible to coordinate and implement community building marketing initiatives for the assigned Business Portfolio (BP), in full alignment with the policies and procedures of the Al Tayer Group (ATG) and the Brand or Principals guidelines. This includes community engagement through relationship-building, events, and activities, product seeding, and collaborating with key gyms in the region. This is a mid level full time role. The salary of this role ranges from 7000 AED to 15000 AED, which may be slightly negotiatable during the interview.

Reesponsibilities of Marketing Executive

• Assist in the development of yearly and quarterly marketing plans and calendar of activities focusing on strategies that drive brand awareness in the region.
• Maintain a thorough understanding of relevant Principal requirements and guidelines, ensuring that all the respective brands within the BU apply and adhere to the values and guidelines across all managed marketing activities.
• Identify and establish relationships with local partners and KOLs relevant to the assigned Business Portfolio.
• Explore partnership opportunities to maximise reach and generate interest.
• Collaborate with influencers to create content that aligns with the brand’s messaging and goals.
• Execute product seeding strategy, ensuring timely and strategic distribution of products to maximize exposure and engagement.
• Liaise with vendors to ensure production of POS material and marketing collateral in line with marketing objectives and agreed timelines.
• Maintain effective working relations and contacts with key external parties, such as vendors, mall management, etc.
• Conduct post-campaign evaluations to assess the success of initiatives and identify areas for improvement.
• Stay informed about industry trends, competitor activities, and emerging influencers in the fitness space.

Eligibility Requirements

The eligibility requirements for role of a Marketing Executive are as under:

• Graduate, preferably in Business Administration with a specialization in Marketing.
• 3-5 years of marketing experience; community building and events.
• Experience in the fitness retail industry would be an advantage.

Skills Desired

• Excellent communication and interpersonal skills.
• Should have good organizational and planning abilities including the ability to deal with or work under pressure and tight deadlines.
• Should be Computer literate in Microsoft Office including Word, PowerPoint & Excel.

Marketing Executive Hospitality Industry – 24th April 2024

Supervisor Al Tayer Group Dubai