An opportunity has arisen for a Manager Social Media to join Jumeirah Group & Corporate. The job holder will be responsible for managing and implementing social media strategies for Jumeirah Group & Corporate.
Responsibilities of Manager Social Media
- Execute the tactical elements of the social media strategy- social/ content calendar creation, writing captions, ensure brand consistency, community management.
- Oversee the growth of online communities for Jumeirah Group hotels, restaurants and wellness.
- Ensure consistent community engagement on Jumeirah Group social media channels.
- Proactively develop and manage social media campaigns- both standalone and integrated campaigns.
- Be a brand guardian, setting guidelines, ensuring the content’s tone of voice for each Jumeirah brand is correct.
- Manage the day-to-day relationship with social media agencies where relevant.
- Produce comprehensive analysis of Jumeirah Groups brands social media performance.
- Researching and advising on the most relevant social media channels for Jumeirah Group to be present on.
- Align with Marketing team to ensure paid campaigns and messaging are consistent with organic posts.
- Align with PR teams to ensure social media strategy aligns with wider PR and Communications strategy.
Requirements of Manager Social Media
- Bachelor’s degree in Public Relations, Marketing or Similar.
- Minimum of 5 years of experience in a similar role managing multiple social media channels and campaigns.
Skills and Knowledge Desired
- Expertise in use of social media analytics tools to track performance, measure KPIs, and provide insights for continuous improvement.
- Experience of planning, executing, and optimizing social media campaigns to drive brand awareness, engagement, and conversions.
- In-depth knowledge of the latest features, algorithms, and best practices on major social media platforms.
- In depth knowledge of all social media channels (Instagram, facebook, X, LinkedIn, TikTok, YouTube etc).
Social Media Manager NAFFCO UAE
Guest Services Executive Front Office Jumeirah at Saadiyat Island