Digital Marketing Specialist Required in Dubai for Retailing Industry

Consumer Goods industry is seeking a talented and creative Digital Marketing Specialist to join their team. If you are passionate about digital marketing, have a proven track record of driving results, and thrive in a fast paced environment, they encourage you to apply.

Responsibilities of Digital Marketing Specialist

• Develop and execute digital marketing campaigns across various platforms, including but not limited to social media, email, search engines, and display advertising.
• Create engaging and compelling content for digital channels, including social media posts, blog articles, email newsletters, and website copy.
• Monitor and analyze the performance of digital marketing campaigns, using metrics such as website traffic, click through rates, conversion rates.
• Conduct keyword research and optimize content for search engine visibility (SEO) to improve organic search rankings and drive traffic to their website.
• Manage social media accounts, including content creation, community engagement, and audience growth strategies to increase brand awareness and drive engagement.
• Collaborate with internal teams and external partners to develop integrated marketing campaigns that align with business objectives and target audience needs.
• Stay informed about industry trends, best practices, and emerging technologies in digital marketing, applying insights to improve campaign strategies and tactics.
• Utilize marketing automation tools and CRM systems to segment audiences, personalize messaging, and track customer interactions throughout the marketing funnel.
• Prepare reports and presentations summarizing key performance indicators, campaign results, and actionable insights for stakeholders.

Requirements of Digital Marketing Specialist

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience of 1-2 years working in digital marketing roles, with a focus on executing and optimizing digital campaigns.

Skills and Knowledge Desired

• Demonstrated proficiency in digital marketing channels and tools, including social media platforms (Facebook, Instagram, Twitter, LinkedIn), email marketing software (Mailchimp, HubSpot), Google
• Analytics, and SEO tools (Moz, SEMrush).
• Strong analytical skills and the ability to interpret data, draw actionable insights, and make data driven decisions to improve campaign performance.
• Excellent written and verbal communication skills, with the ability to craft compelling messaging and content for diverse audiences.
• Creative thinking and problem solving abilities, with a passion for innovation and continuous improvement in digital marketing strategies and tactics.
• Ability to work collaboratively in a cross functional team environment and effectively manage multiple projects with competing priorities and deadlines.

Benefits

• Competitive salary commensurate with experience.
• Comprehensive benefits package, including health insurance, retirement plans, and paid time off.
• Opportunities for professional development and career growth in a dynamic and supportive work environment.
• Access to cutting edge digital marketing tools, resources, and training programs.
• Vibrant company culture with opportunities for team building activities, social events, and networking opportunities.

Digital Marketing Specialist Required in Dubai

Manager Academic Administration Khalifa University

Document Controller Consumer Goods Industry Dubai