Customer Analytics Manager Emirates Islamic Bank

Customer Analytics Manager at Emirates Islamic Bank is responsible to lead the customer analytics function, utilizing data and analytics to drive customer insights, enhance customer experience, and support business decisions and strategies.

Responsibilities of Customer Analytics Manager

• Introduce and implement modeling capability within CLM function and lead the process for integrating modeling into strategic decision making process of Business.
• Design, develop and implement highly efficient Propensity / Predictive models and continually refine models to achieve maximum conversions and revenues with SAS Tool.
• Drive the development of testing methodologies to improve customer and offer targeting, proposition development and model predictability.
• Collaborate with key stake holders (such as Products ,segments, Channels) giving insights on the appropriate use of analysis, reports (and models/models scores) so that they understand and use the output effectively, so further customer targeting opportunities can be identified.
• Develop and test models in alignment with the optimized campaign lifecycle in order.
• Monitor propensity model performance; identify opportunities to continually optimize the targeting and commercial performance of campaigns and offers.
• Develop, review and coordinate preparation of procedures manuals for “ Modeling” in line with the business objectives.
• Review and monitor compliance to the internal control systems that are in-line with Bank’s policies and procedures.

Role Requirements

The requirements for the role of Customer Analytics Manager are as under:

• Bachelors degree in Business, Finance, Accounting, Economics or related field.
• 3 years of experience in similar role.

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