CRO Specialist Al Futtaim Retail UAE

Al-Futtaim Group is currently seeking an experienced and qualified individual to take on the role of a CRO Specialist in Dubai. This job has recently been posted by company’s career page and is now open for all desirous candidates.

Duties of A CRO Specialist

• Conduct in-depth analysis of website performance using various analytics tools.
• Identify conversion rate bottlenecks and usability issues on digital platforms.
• Develop and execute A/B testing and multivariate testing experiments to optimize conversion rates.
• Collaborate with the design, development, and product teams to implement CRO strategies effectively.
• Analyze user feedback and behavior to identify opportunities for improvement.
• Monitor industry trends and best practices to stay updated on CRO techniques and technologies.
• Provide data-driven insights and recommendations to enhance user experience and conversion rates.
• Regularly report on key metrics, experiment results, and ongoing progress to stakeholders.

Requirements for Role of CRO Specialist

The eligibility requirements for role of CRO Specialist are as under:

• Bachelor’s degree in Marketing, Business, Statistics, or a related field.
• 5-6 years of proven experience in conversion rate optimization, A/B testing, and usability testing.
• E-com experience is a must (2+ years).

Skills & Knowledge Desired

• Arabic Speaking (Mandatory).
• Understanding of Ecom mechanics (relation between different KPIs).
• Knowledge of web design principles, user experience, and user interface best practices.
• Strong analytical skills and ability to interpret complex data sets.
• Proficiency in using tools such as Google Analytics, Algolia, Optimizely, VWO, or similar.
• Excellent communication skills, both written and verbal.
• Ability to work collaboratively in a team environment.

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