Copywriter Miral Experiences Abu Dhabi

Miral Experiences is presently hiring skilled and motivated candidate for job role of Copywriter at Abu Dhabi. The successful candidate will be working closely with the Head of Brand Content, supporting with written content curation and solutions for all brands managed by Miral Experiences. The successful candidate will conceptualizes and writes content for all assets, using the brand identity to develop high quality and innovative written content for all channels. Ensures the tone of voice of the brand is consistent with brand and IP regulations and delivered on time. This role also entails the creative stewardship of the brand and the innovation in creative solutions to reflect the brand’s core values. This includes the development of all multi-lingual written communication to support in-park/attraction(s) communication, social media and external marketing campaigns.

Duties of Copywriter

• Create compelling written communication for all channels using independent judgment and creativity for internal and external comms.
• Drive creative written communication solutions that are in-line with the theme park/attraction(s) brand value proposition and reflect the brand’s core values.
• Write communication to be developed in-line with the overall brand strategy, the brand guidelines, and IP regulations.
• Work closely with the internal creative team and external creative agency to ensure brand alignment and creative consistency on all written communication for external campaigns.
• Perform other miscellaneous support functions as required.

Eligibility Requirements for Role of Copywriter

The requirements for the job role of Copywriter are as under:

• Degree in a communications, journalism or relevant field.
• 5+ years’ working in a similar role.
• Experience with social media good understanding of platforms and best practices.
• Previous experience in hospitality, FCMG or theme parks.
• Worked in the UAE or GCC countries in a marketing environment.

Skills & Knowledge Desired

• Strong copywriting skills in English & Arabic.
• Strong understanding of marketing & brand.
• Ability to localize content creatively.
• Strong organizational skills and highly deadline driven.
• Resourceful, proactive, innovative thinker.
• An adaptable mindset and ability to work in a fast paced environment whilst maintaining a high level of attention-to-detail.
• Understanding the best practices of writing styles across digital platforms.