Brand Manager Al-Futtaim Group UAE

  • Full time
  • Dubai UAE
  • Posted 8 months ago
  • 5000-15000 AED / Month

Al-Futtaim Group

Al-Futtaim Group is presently looking for a suitably qualified and dedicated Brand Manager to work with their team at Al-Futtaim Retail in Dubai. This job has recently been posted by Al-Futtaim Group and Aspirants with relevant experience should grab this oppertunity to become part of the globally renowned group.

Job Purpose of Brand Manager

Responsible for driving top line performance, full profit and loss accountability, consistent operational excellence and brand compliance across all stores.

Job Duties of Brand Manager

  • Ensures the achievement of all the tangible and intangible aspects of the Brand(s) handled.
  • Ensures smooth interaction and healthy relations with principals.
  • To achieve or exceed annual targets of NSV and GM and market share for the brand(s) via the various sale channels.
  • Inputs to ensure satisfactory customer brand experience at Internal & External POS.
  • Provide promotional aids to sales, intensive interaction with sales personnel an to chart a brand positioning course in the UAE in line with both Principal and AFWJ strategy customer promise.

What You Will Do More

Budgeting & Sales accountability

  • Plans the total seasonal purchase and guides the merchandisers by setting forward estimates for the different buying groups, considering several variables, such as selling space, trends, feedback from stores, etc.
  • Attends buying fairs along with Merchandisers and ensures that the right products are selected in terms of ways, depth, etc to generate maximum profit for the business.
  • Accountable for ensuring annual sales turnover and GM targets.

Product and stock Management

  • Regularly works on new market trends, design and collection development, and merchandise planning for merchandise brands.
  • Inventory management and timely stock liquidation minimizing impact to profit.

Buying Management

  • Regularly monitors the merchandise stock levels, analyse various reports (plan vs actual, viability of a particular item, stock cover, store cover, etc), gauges the merchandise performance and then suggests corrective measures.
  • Needs to do channel wise incentive schemes and promotions. Based on the above, may request an increase or decrease of budgets and ensure optimum stock levels and minimum waste.

Pricing and Margins Management

  • Evaluate the pricing of the merchandise before a season by doing a price simulation exercise, ensuring that the pricing delivers the margin target set.
  • Do competition analysis and recommend price changes to achieve set targets.

Principal Relationship

  • Regularly communicates with Principals, maintaining a good working relationship with them.
  • Provides feedback in terms of product suitability to the local markets, suggesting changes, alternatives,and new specific products to be developed.

Eligibility Criteria

Qualification

  • A Degree holder or a business course in Merchandise Planning, Brand Management, Sales, Marketing and Promotions.

Experience 

  • Total experience of at least 8 to 10 years in the watches business, in luxury retailing company (preferably) in the category management / brand management function.

Job Specific Skills

  • Computer Knowledge with expertise in Excel is a must.
  • Advance exposure to retailing practices, promotions, and visual merchandising activities.
  • Exposure in merchandise planning and brand management.
  • Must have prior experience in managing relationships with large international Principals.

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