Assistant Manager F&B Marketing Jumeirah Beach Hotel Dubai

An opportunity has arisen for Assistant Marketing Manager F&B to join the Sales & Marketing department at Jumeirah Beach Hotel. The job holder will be responsible to assists in developing and implementing marketing strategies to promote the hotel’s brand, services, and amenities, aiming to attract and retain guests while maximizing revenue.

Responsibilities of Assistant Marketing Manager

• This role coordinates F&B marketing and F&B PR.
• Oversees specific F&B online marketing plans in conjunction with the assigned agencies inclusive of SEM, SEO, EDM campaigns, social media, digital campaigns with top-tier media titles and PR.
• Responsible for content creation and community management of Dhow & Anchor, Bastion, Floor 24, Kitchen Connection, Fika, Cala Beach, Nuska Beach, Pool Bar, Creations Cakery, Pearl Lounge & C&I social media accounts from start to finish, with support from the shared service content manager.
• Directing the agencies for the content creation and community management of social media accounts.
• Independently coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating PR itineraries, and ordering marketing collateral.
• Collaborate with the shared service graphic designer to produce promotional and marketing materials.
• Hosting of targeted F&B media and influencers.
• Filter all F&B reviews that are received from cluster F&B marketing before they get sent to DOSM/F&B Director for final approval. Ensure they have clear deliverables that benefit the outlet and enhance the revenues/reputation and that the calibre of the influencers/media are the right fit for the outlet and the property.
• Communicate campaign objectives, timelines, and deliverables to the operations team.
• Direct and organize F&B photoshoots.
• Coordinate interviews and interviews with F&B key spokespersons.
• Act as the communication nerve center for multiple projects, ensuring timely and consistent correspondence.
• Ensures all online and offline listings for all outlets are correct (facts and images).
• Coordinates with the PR agencies for the timely submission of awards and recognitions for the F&B teams.
• Coordinate and implement internal marketing touch points to ensure high visibility of the outlets to in-house guests.

Requirements of Assistant Marketing Manager

• Professional Certificate, Diploma, Bachelor’s Degree or Professional Degree in Marketing / Advertising / Media or equivalent is essential.
• A Chartered Institute of Marketing qualification is desirable.
• Minimum of 2 years’ experience in other 5-start properties within the Marketing F&B department.

Skills and Knowledge Desired

• Proficient in spoken and written business English.
• Effective communication skills with all levels of colleagues and management at all levels.
• Multilingual with proficiency in at least one additional language.
• Any second language will be an advantage.

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