Marketing Executive Swissôtel Al Ghurair Accor Hotels Dubai UAE

Marketing Executive at Swissôtel Al Ghurair Dubai (Part of Accor Hotel Chain) is responsible to develop and implement innovative marketing strategies to enhance brand visibility and drive business growth in the dynamic Dubai hospitality market.

Responsibilities of Marketing Executive

• To assist the Marketing & Communications Director in developing and implementing effective PR and advertising strategies.
• To liaise with appointed advertising agency or in-house graphic designer with design and layout coordination and production of stationary, collateral, ads, brochures and graphics..
• To track and maintain information about competitors’ marketing and communication activities in Dubai market (promotions, offer, articles, advertising, collateral) and to develop and update a filing system for all information.
• Act as the liaison between the hotel and the appointed PR agency to generate awareness, develop press releases, news releases and photo captions for the hotel according to the marketing objectives.
• To assist the Marketing & Communications Manager to ensure adequate targeted publicity and coverage of the hotel’s positioning, promotional programs, corporate image building and other activities.
• To assist the Marketing & Communications Director in developing sales promotions with external partners.
• To ensure the hotel’s web pages are up to date and advice on keeping site dynamic for Internet related exposure.
• To ensure the correct policy and brand standards are followed by the hotel in all marketing collateral, advertising and E Commerce.

Requirements of Marketing Executive

• A bachelor’s degree in a relevant field such as marketing, hospitality, tourism, communications, or business administration.
• 2-3 years of experience in similar role.

Skills and Knowledge Desired

• Sound of  knowledge about graphic design ( Photoshop, Illustrator).
• Knowledge of hotel services and facilities.
• Excellent verbal and written communication skills.
• Flexible to meet and exceed the expectations of both our internal and external guests.
• Must be a strong team player, professional and enthusiastic with excellent organizational skills, creativity.
• Must have outstanding people skills and desire to develop presentation skills.
• Proven ability to multitask with a positive attitude in a sometimes demanding and challenging environment.

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