Brand Communication Manager Mizzen International Seddiqi Holding Dubai

Full time @Ahmed Seddiqi & Sons posted 18 hours ago in Retail
  • Umm Al Sheif, Dubai, AE View on Map
  • Post Date : December 19, 2024
  • Apply Before : January 22, 2025
  • Salary: د.إ20,000.0 - د.إ40,000.0 / Monthly
  • 0 Application(s)
  • View(s) 5
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Job Detail

  • Job ID 28060
  • Career Level  Senior
  • Experience  5-9 Years
  • Gender  Male Female 

Job Description

Seddiqi Holding is seeking a Brand Communication Manager who will be responsible for planning and executing brand communication and activation plans for On in the GCC and Jordan within the assigned budget. The role involves exploring and proposing new marketing tools in line with brand guidelines, image, and strategies to maximize brand awareness and drive sales. Candidate will oversee content development and manage day-to-day marketing activities across various platforms and channels. This is a Senior level full time job. And salary can range between 20000-40000 AED/month.

Responsibilities of Brand Communication Manager

  • Strategic
  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
  • Lead the planning and execution of marketing programs, leveraging internal support from the Group Marketing team and On global marketing and driving collaboration.
  • Develop and implement creative marketing strategies to make an impact, support On growth, and help increase sales, gross margins, and market share targets.
  • Contribute to developing and implementing strategies to continually increase traffic to the company’s website and stores and build the customer database.
  • Develop comprehensive Brand marketing communication and activation plans for significant projects, events, and marketing initiatives, executing each proposed component. This will include preparing campaign briefs and plans for agency partners and managing those campaigns.
  • Operational
  • Plan, deliver, and monitor events to maximize brand presence and meet strategic objectives. This includes budgeting, briefing agencies, managing suppliers, and securing approval from relevant stakeholders while ensuring alignment with On guidelines.
  • Negotiate proposals and evaluate options with various vendors and arrange all related services with the suppliers such as AV, decoration, entertainment, venue etc.
  • Manage photo shoots whenever required for marketing campaigns.
  • Liaise with internal stakeholders for all related PR activities for On, including images, new releases, prices etc.
  • Collaborate with internal stakeholders and external PR and media to prepare media briefs, review press releases, and generate publicity to promote and launch products/services.
  • Manage the production of marketing materials required for brands’ events. This can involve stickers, banners, invitation cards, gifts and press packs.
  • Work in collaboration with Brand Senior Manager, head of distribution and the On General Manager to produce and implement innovative and cost-effective campaigns cross all channels.

Managing Teams

  • Train and direct team member on the job to ensure that activities are handled efficiently, as per requirements.
  • Oversee the day-to-day activities of the digital and social functions, including planning, updating. And working with external parties to maintain the various platforms.
  • Monitor budgets to ensure that the expenses are kept within established boundaries
  • General Management
  • Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
  • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.

Requirements for Role of Brand Communication Manager

  • Bachelor Degree or equivalent in International Business/ Marketing / Mass Communication.
  • 8-10 years job related experience.
  • Experience in assortment selection, wholesale, and B2B.

Skills And Knowledge Desired

  • Familiar with different forms of affiliated marketing, social networking and digital marketing platforms.
  • Extensive knowledge of fashion trends and styles.
  • Knowledge in the marketing of fashion or Sports segment.

Buyer Mizzen International Seddiqi Holding Duba

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