Senior Public Relations Executive at MAGRABi Retail Group in 23 3 St, Umm Al Sheif, Dubai, UAE will be managing their brand’s public image and organizing events in GCC. This role will work closely with their creative and merchandising teams ensuring all influencer, media, and event initiatives align with their brand’s goals. This is a Senior level full time job. And salary can range between 10000-20000 AED/month.

Responsibilities of Senior Public Relations Executive

• Create comprehensive PR strategies aligned with brand objectives.
• Develop and execute successful PR and influencer marketing campaigns.
• Manage influencer relationships and collaborations.
• Monitor and report on campaign performance.
• Build strong relationships with media, press and Digital influencers.
• Conceptualize, propose, and execute influencer marketing campaigns.
• Recruit, brief, and manage influencers, ensuring adherence to brand guidelines.
• Negotiate and draft influencer contracts, outlining deliverables and payment terms.
• Track campaign performance, ensuring deliverables are met and KPIs are achieved.
• Report regular reports on campaign progress and results.

Requirements for Role of Senior Public Relations Executive

• Bachelor’s degree in a relevant field
• 3-5 years of experience in Public Relations, Marketing, Communications, or a related field.

Skills And Knowledge Desired

• Strong understanding of digital marketing and social media platforms.
• Excellent communication and interpersonal skills for building relationships with influencers, media, and internal stakeholders.
• Proficiency in social media platforms and analytics tools.
• Ability to work independently and as part of a team.
• Proven ability to develop and execute successful PR and influencer marketing campaigns.

Human Resources Manager MAGRABi Retail Group Dubai