Teamhead Sports Marketing GCC Puma UAE
Full time @Johnson Controls posted 1 year ago Shortlist Email JobJob Detail
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Job ID 5343
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Career Level Senior
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Experience Fresh
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Gender Female|Male
Job Description
Puma presently has a job opening for suitably qualified and experienced candidate for position of Teamhead Sports Marketing in Dubai. The selected candidate will be responsible for inspire to BE DRIVEN in performance, BE VIBRANT in sporting legacy, BE TOGETHER in team spirit and BE YOU to let individual talent and experience shine. Desirous candidates fulfilling under mentioned criteria are encouraged to submit their applications.
Responsibilities of Teamhead Sports Marketing
- Developing and executing strategic plans to drive growth and profitability for PUMA GCC.
- Deep understanding of sports culture and the ability to establish strong relationships with professional athletes, sports organizations and other key stakeholders.
- Develop strategic plans to ensure PUMA GCC’s continued successful growth and profitability.
- Conduct market research throughout the year, analyze organization’s positioning in the market and recommend the next steps from a sports marketing perspective.
- Identify, liaise, evaluate and negotiate new acquisitions, licensing deals and strategic business partnerships that are in line with Puma’s mid-long term goals.
- Lead a planning process in which all milestones and dates are clearly understood from a sports marketing perspective.
- Evaluate different parameters that may indicate the need for redirection of target assets.
- Inform the overall shape of the sports marketing portfolio, aligned to the vision and strategy of the brand and business.
- Leverage sports marketing assets, athletes and partnerships to drive growth while maximizing and modernizing contractual marketing rights appropriately.
- Good understanding of internal and external business challenges and regulatory issues.
- Monitor sports marketing contracts and draft contracts accurately for the sports marketing department.
- Manage sports marketing budget effectively within the department budget to develop cost-effective marketing plans for each category/key initiative.
- Responsible for event management from a sports marketing perspective throughout the year.
- Lead potential collaborations with celebrities for relevant campaigns throughout the year.
- Be the senior point of contact for assets and athletes to deal with their requirements and PUMA-related needs successfully.
- Up to 50% travel and proactive attendance to asset matches and competitions required.
Requirements for Role of Teamhead Sports Marketing
- University Degree, preferably in Marketing.
- Minimum of 5 years’ experience in relationship management in sports organizations and professional athletes.
Skills And Knowledge Desired
- Proven ability to manage multiple projects and sports disciplines effectively with a proven track record of end results.
- Ability to work collaboratively with multiple internal and external stakeholders at all levels of seniority.
- Strong verbal and written communication skills, very fluent/native level of Arabic and English is a must.
- Extensive network of the sports category and marketplace.
- Passionate about sports and sports culture.
- Strong reporting skills and understanding of RoI calculations and methodologies.
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