Junior Performance Marketer OTB Chalhoub Group Dubai
Full time @Chalhoub Group posted 4 months ago in Retail Shortlist Email JobJob Detail
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Job ID 26402
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Career Level Fresh
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Experience Less Than 1 Year
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Gender Male Female
Job Description
Junior Performance Marketer in OTB at Chalhoub Group will execute and optimize paid media campaigns to drive traffic, engagement, and conversions for OTB regional e-commerce platform. This role focuses on leveraging data-driven strategies to maximize the impact of digital campaigns, supporting both sales performance and the OTB’s distinctive identity. This is an Entry level full time job. And salary can range between 4000-6000 AED/month.
Responsibilities of Junior Performance Marketer
- Campaign Management:
- Plan, execute, and optimize performance marketing campaigns across digital channels, ensuring alignment with OTB’s image.
- Focus on search, social, display, and affiliate marketing to drive relevant traffic and sales.
- E-Merchandising Collaboration:
- Partner with the Digital/E-Commerce Manager to ensure digital campaigns highlight key products and align with e-merchandising strategies.
- Incorporate e-merchandising insights into campaign messaging to drive conversions and maximize product visibility.
- Data Analysis & Reporting:
- Monitor KPIs, including traffic, conversion rates, and ROI, providing actionable insights to the Digital/E-Commerce Manager.
- Use tools like Google Ads, Meta Ads Manager, and Google Analytics (tools to be confirmed) to refine strategies and improve campaign performance
- Tracking Experience with tools like Adobe Analytics, Tableau, or CRM systems (tools to be confirmed)
- Collaboration with Chalhoub IS&T:
- Align digital campaigns with the website’s capabilities and functionality developed by Chalhoub IS&T.
- Communicate campaign needs to ensure the platform supports campaign goals effectively.
- Emerging Trends & Testing:
- Stay updated on digital marketing trends and tools to enhance campaign strategies.
- Conduct A/B testing to optimize creative, targeting, and messaging.
Requirements for Role of Junior Performance Marketer
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- At least 1 year of experience in an eCommerce role.
- Shopify experience is a must.
Skills And Knowledge Desired
- Expertise in performance marketing platforms (Google Ads, Meta Business Suite, programmatic tools).
- Strong analytical skills to measure and improve campaign performance.
- Familiarity with e-merchandising principles to align campaigns with product and sales strategies.
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