Social Media & Influencer Marketing Specialist, CAFU UAE

  • Full time
  • Dubai, UAE
  • Posted 10 months ago
  • 6000-17000 AED / Month

CAFU UAE is presently seeking an experienced, passionate & creative Social Media & Influencer Marketing Specialist to join their Growth team in Dubai. The aspiring candidate must be a team player who displays a positive and professional attitude always, who knows the social media and influencer world. This job has recently been published by CAFU & is accepting resumes from all aspirants.

Purpose of A Social Media & Influencer Marketing Specialist

Responsible to design and implement social media strategy and execute influencer/affiliate marketing strategies and creative campaigns to align with business goals and maintain the company’s brand.

Job Duties of A Social Media & Influencer Marketing Specialist

  • Develop, implement and manage social media content strategy across all platforms.
  • Develop and execute influencer & affiliate marketing strategy and creative campaigns.
  • Responsible to oversee CAFU’s interactions with public by implementing social media platforms content strategies, analyzing engagement data, identifying trends in customer interactions.
  • Creating / briefing engaging content, optimize company pages and foster community interaction.
  • Analyze the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements.
  • Identify and build relationships with prominent influencers and thought leaders.
  • Attend relevant events for networking and business purposes.
  • Develop content ideas and write and curate content when required.
  • Brainstorm new, creative approaches to influencer & affiliate campaigns.
  • Keep abreast of emerging trends, technologies and influencers.

Eligibility Criteria?


  • Bachelor’s degree in social media management, digital marketing, media or related field.


  • Proven 4 plus years of working experience in social media management for a reputed branch preferably in a B2C business.

Skills & Knowledge Desired

  • A good knowledge of social media, how they work and their specificities, as well as an understanding of communication issues and the levers of social media strategies.
  • Excellent interpersonal and relationship building skills.
  • Networking aptitude.
  • Candidate working in media / digital agencies with experience in tech, finance,  E-commerce industry is a plus.

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